Shopify processes over 5.5 billion orders, offering valuable insights into eCommerce trends across diverse industries. This guide, based on data as of October 1, 2024, draws from the shopping behaviors of over 875 million unique online shoppers, giving you access to trends from a platform representing more than 10% of US eCommerce.

To fuel your growth, leverage Shopify’s tailored solutions designed to enhance ad performance, reduce acquisition costs, and increase customer lifetime value. Utilize tools like Shopify Audiences and Shop Campaigns to engage more customers effectively. Notably, Shop Pay users are 77% more likely to make repeat purchases, while Shop Campaigns can drive up to 24% of new customer growth.

By implementing a unified commerce strategy, you can create seamless customer experiences and improve operational efficiency. The Shopify POS solution offers an average sales uplift of 8.9%, allowing you to manage your entire business from a single platform. Plus, enjoy a total cost of ownership that can be up to 36% lower than competitors.

Download the full guide now and discover how Shopify can empower your growth strategy.